I'm a writer, editor, consultant, strategist, photographer and social media manager. I'm also a dog owner, proud Croydonite, a tourist and a hiker.
I adore writing stories with a human angle and I love to challenge perceptions through my work. I also have a keen obsession with Google Analytics and thrive on helping websites grow.
TRAVEL WRITER & DIGITAL EDITOR
I’m a London-based travel writer with seven years' experience in the industry as a digital editor and journalist.
I have a thorough understanding of SEO, social media and online content strategy and have used my knowledge to grow websites for the likes of Rough Guides, woman&home and Love Inc.
I have writing and photography bylines with publications such as The Telegraph, The Independent, AFAR and Nat Geo Traveller.
Digital travel editor
TI MEDIA | woman&home
TI Media headhunted me to help revive the travel section on woman&home's popular website, womanandhome.com. I act as the part-time digital travel editor there and am responsible for growing the travel section through SEO-focused content.
LOVE INC | loveEXPLORING.com
I joined Love Inc to launch their brand new travel website, loveEXPLORING.com. I came in from the very beginning and helped refine the site's design, create its voice, on-board freelance writers and create the content strategy. After just one year, the site was seeing over 60,000 monthly users.
PENGUIN RANDOM HOUSE | Rough Guides
Starting as web editorial assistant, I worked my way up quickly at Rough Guides to become the web editor. I was responsible for social media strategy, content strategy, special projects and commissioning and editing content. During my time at Rough Guides, our readers increased from 600,000 a month to 1.8 million per month.
1st-class degree in
I received a 1st-class honours degree in multimedia journalism after three years of study at Bournemouth University where I focused on travel writing, documentary-making and broadcast journalism.
NCTJ & BJTC Diplomas
Alongside my degree I studied for an NUJ & BJTC Diplomas in journalism, incorporating shorthand, broadcast journalism, news writing, media law, public affairs and features writing.